Bijoux Terner - Onboard Gift Boutiques

Question: what sails four oceans in style, has an ever-changing fashion sensibility, comes in millions of colors with a product assortment numbering in the thousands, available at one irresistible price point?

Answer: Bijoux Terner.

BIJOUX TERNER 'LUXURY AT €12' BOUTIQUE CONCEPT

Before the advent of the Bijoux Terner Luxury at €12 boutique concept, gift choices for the traveler were limited to either high-end, high cost designer luxury items or regional sundry gifts.

What began in 1999 as a 'one price point' idea for Moni Terner and his daughter Rosa has become one of this industry's most innovative and watched concepts.

The Bijoux Terner Luxury at €12 concept contributes to the successful synergy of a retail mix onboard, releasing the cruise passenger's shopping inhibitions always driving additional customer traffic in and around all retail areas, on all types of cruise ships.

The heart and soul of the Bijoux Terner global expansion started with one kiosk in Miami International Airport. It didn't take long for luxury cruise lines to become enamored with the convenient packaging, smart displays and trend important merchandise. Luxury cruise lines wasted no time to climb aboard and quickly caught on to Terner's 'affordable luxury' concept.

Today, a Bijoux Terner accessory wall, full store or kiosk or a free standing outpost can be found on the high seas in over 100 cruise ships.

BIJOUX TERNER GIFTS AND MERCHANDISE

The Bijoux Terner mode of fashionable gift-giving closes the price chasm and offers greater choice for the retail traveler. Although their market base primarily consists of women, Bijoux Terner merchandise has over 18 product categories with over 2,000 items that include women's men, children's, home accessories and the recently introduced category of pet accessories for man's best friend – The Bijoux Bitch.

The company's meteoric global expansion over five continents, 12 train stations, 225 airports and 25 resorts is evidence of the company's success. The company's other success lies in the trend important 'affordable luxury' fashion accessory offerings to the retail traveler.

Frequent cruise travelers comments range from:

"I never worry about forgetting an accessory knowing that I can cruise major luxury lines and find a Bijoux Terner shop to replace a watch or sunglasses that I lost on an excursion trip. It sounds silly, but its really very reassuring to know that no matter where you go, even if you forget to pack something, you will always look your best."

"The pashmina shawls are perfect at only €12. I always buy one for myself and one for each of my friends. They are in every color that you have in your wardrobe – and when I need an extra special accessory with quality, fashion sense and value, I always know there is a Bijoux Terner boutique on board."